White, like the color of freshly fallen snow. Like the crispness of a cool mountain stream flowing from a peak. Or like the brilliance of the purest cotton pulled from the field.
White is an incoming light void of hue and color. It stands in exact contrast to black and evokes the idea of purity, innocence, and light. From nature to religion, it is the color most often associated with perfection. In most cultures it represents good, honesty, cleanliness, and the beginning.
Throughout history white has been prevalent in art, religion, design, and nature. White was one of the first colors used in art. French caves contain drawings created thousands of years ago using calcite.
The color white has played an important part of both ancient and modern religion. The Egyptian priests and priestesses of Isis dressed in white linen, and was used it to wrap mummies. The Pope, head of the Roman Catholic Church, has worn white since 1566. It is worn by pilgrims of both the Shinto and Brahmin. In Old Testament Biblical times the white lamb was a sign of sacrifice and purity. And still to this day it is worn by brides as a sign of purity and virginity in both Western and Japanese cultures.
It has colored the history of French and Roman government throughout history. White has traditionally been the color of French kings. And the white toga plaid an important role in Roman history. In addition to priests, it was worn by magistrates and Roman citizens over the age of 14 for ceremonial occasions. During the reign of Emperor Augustus, a Roman man was not allowed to appear in the forum without a white toga. And any Roman male who wanted to run for office wore a white toga highlighted with chalk, called a toga candida (the origin of the word candidate), during his candidacy.
Beyond religion and government, white has plaid a vital role in many other professions and disciplines including design and architecture. It was the dominant color of architectural interiors during the Baroque period and the Rococo style that followed. Traditionally the interiors of churches have been covered in white to show the power, glory, and wealth of the church.
The use of white can be seen used in fashion for many styles and purposes. In the 18th century, men in the aristocracy and upper classes wore powdered white wigs and white stockings, and women wore elaborate embroidered white and pastel gowns. And in both the 18th and 19th centuries it was the dominant color for men and women's underwear and bed sheets for practicality and a sign of cleanliness.
White is cool, crisp, and clean just like the water you might prefer flowing from your bottle to satiate your thirst. The white Elemental bottle is the most stylish water bottle to deliver your pure, refreshing sip of water. Before your thirst becomes any stronger, click here to order the white Elemental bottle to hydrate all your new beginnings with pure refreshment.
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